COSMETICS BUSINESS OPERATIONS · EUROPE → CHINA
SAIETECH The comparison

COMPARE LAUNCH OPTIONS

Launch in-house or with Saietech?

Compare the teams, costs and organisation needed to launch your brand in-house or with Saietech.

Your team and budget

Scroll the tables horizontally to compare both approaches.

Organisation examples and cost targets from the supplied model
What to plan forIn-house / with several providersWith SaietechTarget
Team and premisesIn this example: a subsidiary, the equivalent of 16 full-time people, dedicated premises and studios. Advertising is an additional cost.Shared teams and facilities spread operating costs across several brands.Model target: 35% lower operating costs, excluding advertising.
Prepare your brandSeveral providers, each with a separate setup budget.A 30-point assessment, compliance work and content included in the package, within the agreed scope.Setup work brought together in the agreed package.
Create your contentContent created from scratch in China.Translation and adaptation of existing, approved visuals and content.Model target: 50% lower content creation costs.
Transport and product protectionSeveral providers to coordinate, with risks of delays, damage or stock shortages.Rail container or air transport, temperature control, a target of preparing documents 3 days before arrival, and insurance based on goods value, subject to contract.Plan for delays and clarify the compensation covered by the contract.
Find customers and sellPaid advertising as the main way to attract new customers.Live sales hosted by two people, invited co-hosts and online stores.Use several channels and also attract customers without paid advertising.
Adjust your commitmentsPermanent hiring and long-term premises leases.Fixed fees and a results-linked commission, subject to contract.Match the resources committed to shared goals.

Team and premises

In-house / with several providers
In this example: a subsidiary, the equivalent of 16 full-time people, dedicated premises and studios. Advertising is an additional cost.
With Saietech
Shared teams and facilities spread operating costs across several brands.
Target
Model target: 35% lower operating costs, excluding advertising.

Prepare your brand

In-house / with several providers
Several providers, each with a separate setup budget.
With Saietech
A 30-point assessment, compliance work and content included in the package, within the agreed scope.
Target
Setup work brought together in the agreed package.

Create your content

In-house / with several providers
Content created from scratch in China.
With Saietech
Translation and adaptation of existing, approved visuals and content.
Target
Model target: 50% lower content creation costs.

Transport and product protection

In-house / with several providers
Several providers to coordinate, with risks of delays, damage or stock shortages.
With Saietech
Rail container or air transport, temperature control, a target of preparing documents 3 days before arrival, and insurance based on goods value, subject to contract.
Target
Plan for delays and clarify the compensation covered by the contract.

Find customers and sell

In-house / with several providers
Paid advertising as the main way to attract new customers.
With Saietech
Live sales hosted by two people, invited co-hosts and online stores.
Target
Use several channels and also attract customers without paid advertising.

Adjust your commitments

In-house / with several providers
Permanent hiring and long-term premises leases.
With Saietech
Fixed fees and a results-linked commission, subject to contract.
Target
Match the resources committed to shared goals.

MODEL ASSUMPTIONS

An illustrative three-year scenario

A common assumption for reading both options: the brand is still operating in China at each year-end. The model ranges below are unverified and are not observed results.

An illustrative three-year scenario
Time since launchIn-house / with several providersWith SaietechActions assumed in the scenario
End of year 1 · Launch50–60% still operating90–95% still operatingA 30-point assessment, approved content and customs preparation.
End of year 2 · Growth30–35% still operating80–85% still operatingRegular live sales, repeat purchases from direct brand customers and reliable supplies.
End of year 3 · Establishment20–25% still operating75–80% still operatingControl of running costs and a target of covering expenses with revenue.
Operations stopped by the end of year 375–80%20–25%The complement to 100% of the “still operating” year-three ranges.

End of year 1 · Launch

In-house / with several providers
50–60% still operating
With Saietech
90–95% still operating
Actions assumed in the scenario
A 30-point assessment, approved content and customs preparation.

End of year 2 · Growth

In-house / with several providers
30–35% still operating
With Saietech
80–85% still operating
Actions assumed in the scenario
Regular live sales, repeat purchases from direct brand customers and reliable supplies.

End of year 3 · Establishment

In-house / with several providers
20–25% still operating
With Saietech
75–80% still operating
Actions assumed in the scenario
Control of running costs and a target of covering expenses with revenue.

Operations stopped by the end of year 3

In-house / with several providers
75–80%
With Saietech
20–25%
Actions assumed in the scenario
The complement to 100% of the “still operating” year-three ranges.

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